The writing was on the wall regarding NYT Now's inability to find new paying users last fall, when a company memo cited that while it was a terrific app that "struck a chord with younger users," its effort to define a market at lower-priced subscription price point were "much less successful".
That's because in the old days you could ship expensive products that people would buy once, or maybe come back and re-purchase in a few years; instead, today they are purchasing comparatively lower-priced subscriptions to products, which means a deeper relationship with customers is key, or else they are less likely to renew.
The Disney Co. and 21st Century Fox are also said to be close to making deals that will put their broadcast networks and some of their channels on the service, which aims to be a lower-priced alternative to the traditional cable and satellite subscription.
"The merger of a higher-priced hospital with a lower-priced competitor produced two higher-priced hospitals". Sutter Health's prices tend to draw competitors' rates higher.
Add in a just-announced price hike of up to 18percentt on all Netflix plans, and it may be indeed creating an opportunity for a lower-priced, differently focused service, as suggested by a new study from The Diffusion Group that linked an 8percentt drop in subscriptions to every $1 hike in monthly fees (the Standard plan is rising $2 per month).
By 2005, the designers had opened shops in Los Angeles and Tokyo, and introduced a lower-priced line.
The Bergdorf Goodman Men's Store is now selling a lower-priced collection from this high-end Italian designer (the term "lower-priced" being relative, of course).
On the deck overlooking a marina, there is a lower-priced menu of grilled entrees.
And we became a lower-priced alternative to space in Midtown, also to Flatiron and Park Avenue South.
Casio SA-20 (list $70; often discounted): a lower-priced keyboard.
