The phrase "a hot brand" is correct and usable in written English.
It can be used to describe a brand that is currently popular, trendy, or in high demand.
Example: "The new clothing line has quickly become a hot brand among fashion enthusiasts."
Alternatives: "a trendy brand" or "a popular brand".
"That was the heyday of AppleJack, a hot brand at the time.
Twitter, a microblogging service, has also become a hot brand of late.
MILAN, Sept. 30 - As if to show investors and consumers that Gucci without Tom Ford is still a hot brand, his successor, Alessandra Facchinetti, stuck to the plot on Thursday, sending out a polished if predictable collection that combined African exoticism with disco fever.
Although Saint Laurent's own collections in the 90's were often reprises of his greatest hits, other, more assimilative designers were able to give his classic styles a modern spin -- no one more so than Tom Ford, who turned Gucci into a hot brand.
Amazon.com is a hot brand today; that could change by tonight.
Amazon.com is a hot brand today; that could change by tonight. A. Gary Shilling is president of A. Gary Shilling & Co., economic consultants and investment advisers, which publishes Insight, a monthly newsletter covering the business outlook and investment strategy.
"As a way to differentiate your company right now, social impact branding is a hot branding approach," Dr. Reed said.
"The brand is certainly a hotter brand than it was before," Trump told the New York Times recently.
"The brand is certainly a hotter brand than it was before," Donald Trump told the New York Times on Wednesday, and his election victory buzz does indeed seem to have been good for business.
I mean it could be that occupancy at that hotel will be because, psychologically, occupancy at that hotel will be probably a more valuable asset now than it was before, O.K.? The brand is certainly a hotter brand than it was before.
