Already 33 million strong, it's the fastest growing population segment, and its buying power is growing 118% annually, far faster than that of the general population.
The United States is at the edge of a major demographic shift in which the overall population characteristics will move from the middle aged workers to older retirees because people aged 65 and over make up the fastest growing population segment and this trend is predicted to continue for the next several decades.
And one particular group - the US Hispanic population - is the single-fastest growing population segment of young buyers in America.
Over past decades, the oldest group (aged over 80) has been the most rapidly growing population segment, and is expected to reach 10% in developed countries by 2050 [ 1].
The trend is clear: Republicans are attracting fewer votes from a growing segment of the population.
With the birthrate plummeting, immigrants are bound to make up a growing segment of the population.
Remarkably there is a growing segment of the population, usually a young, urban, lower income demographic who only access the internet through a phone's data plan – 10% of Americans according to the Pew survey.
Can it be in my country?" In the decade following the novel's publication, a growing segment of the population decided that it could not, even if it meant going to war.
Her enterprise might be considered a niche business, except that it is aimed at a growing segment of the population: the obese, who according to the Centers for Disease Control and Prevention, number about one in every three adults.
Analysts said AT&T's move could have ripple effects on other wireless carriers and, eventually, a growing segment of the population that has begun gorging on data using their phones.
How such a rising star in the leftist governing party, someone whose name is often mentioned as a future presidential contender, so badly misread the national mood reflects the disconnect between a growing segment of the population and a government that prides itself on popular policies aimed at lifting millions out of poverty.
