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Justyna Jupowicz-Kozak

CEO of Professional Science Editing for Scientists @ prosciediting.com

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a great customer base

Grammar usage guide and real-world examples

USAGE SUMMARY

The phrase "a great customer base" is correct and usable in written English.
You can use it when referring to a large and loyal group of customers that a business has acquired. Example: "Our marketing strategies have successfully attracted a great customer base, leading to increased sales and brand loyalty."

✓ Grammatically correct

News & Media

Wiki

Science

Human-verified examples from authoritative sources

Exact Expressions

3 human-written examples

That's a great customer base".

News & Media

The New Yorker

"I started when I was pregnant with my third child, so I've come a really long way and have been able to have a great customer base and a loyal customer who moves from mother to grandparent.

News & Media

The New York Times

He quickly realized that college students aren't a great customer base, at least if you expect them to pay, so he refocused his attention on businesses, where the email migration process can be a big headache.

News & Media

TechCrunch

Human-verified similar examples from authoritative sources

Similar Expressions

55 human-written examples

Projected tax revenue is predicated on a large customer base.

News & Media

The New Yorker

General readers may find tough going when encountering sentences like this one: "To the extent that scale economies are driven by the existence of fixed costs, these consumer protections also provide additional competitive protection to the industry incumbent with the greatest customer base across which to spread these burdens".

News & Media

The New York Times

It's a great customer acquisition vehicle.

News & Media

The New York Times

He was a great customer and a great person.

News & Media

Vice

Provide a great customer experience.

H&R Block is a great brand with a solid customer base (22 million) and a ubiquitous presence (11,000 offices worldwide).

News & Media

Forbes

So even though starting in downturn raised some eyebrows, by 2012 when the market began to improve and stabilize, Okta had built a great product and a strong customer base.

News & Media

TechCrunch

It is a humbling moment when you realize you have helped build a great product and a loyal customer base.

News & Media

Huffington Post
Show more...

Expert writing Tips

Best practice

When discussing business growth or market potential, use "a great customer base" to highlight the value of your existing clientele.

Common error

Avoid exaggerating the size of your customer base to impress stakeholders. Accurate figures build trust and credibility.

Antonio Rotolo, PhD - Digital Humanist | Computational Linguist | CEO @Ludwig.guru

Antonio Rotolo, PhD

Digital Humanist | Computational Linguist | CEO @Ludwig.guru

Source & Trust

81%

Authority and reliability

4.5/5

Expert rating

Real-world application tested

Linguistic Context

The phrase "a great customer base" functions as a noun phrase, often used as the subject or object of a sentence. It typically describes a company's existing or desired clientele, emphasizing its positive attributes.

Expression frequency: Common

Frequent in

News & Media

50%

Wiki

25%

Formal & Business

25%

Less common in

Science

0%

Encyclopedias

0%

Reference

0%

Ludwig's WRAP-UP

In summary, "a great customer base" is a commonly used phrase to describe a valuable group of customers for a business. As Ludwig AI confirms, it is grammatically correct and suitable for various contexts. While "a great customer base" emphasizes both size and positive qualities like loyalty, alternative phrases like "a loyal clientele" or "a substantial client pool" can be used to highlight specific aspects. Remember to use the phrase accurately and avoid exaggeration to maintain credibility when discussing your customer base.

FAQs

How can I build "a great customer base"?

Focus on providing excellent customer service, creating valuable products or services, and implementing effective marketing strategies to attract and retain customers. Building a "loyal customer base" is crucial.

What are the benefits of having "a great customer base"?

A strong customer base provides a stable revenue stream, increases brand awareness through word-of-mouth marketing, and enhances a company's ability to launch new products or services successfully.

What is the difference between "a great customer base" and "a large customer base"?

"A great customer base" implies not only a significant number of customers but also their loyalty, satisfaction, and value to the company. A "large customer base" simply refers to a high number of customers, without necessarily implying quality or loyalty.

What can I say instead of "a great customer base"?

Alternatives include "a loyal clientele", "a strong following", or "a substantial client pool", depending on the specific context.

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Source & Trust

81%

Authority and reliability

4.5/5

Expert rating

Real-world application tested

Most frequent sentences: