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Peculiarly, both firms' comeback plans hinge on giving away content to attract traffic and thus advertising an online strategy that has disappointed many media companies.AOL and Yahoo! came of age a decade ago in different corners of the internet: one as the biggest provider of dial-up access, the other as the leading web directory.
Serialisation is making a comeback: a firm called DailyLit divides e-books into small chunks for drip-feeding by e-mail.
An unlikely comeback for a firm that was threatened with bankruptcy in 1996.
Should portions of the business be revived, it would be the biggest comeback yet for a firm that has had repeated scrapes with regulators since it was founded by a cattle trader more than 30 years ago as Ray E. Friedman & Co.
News outlets labeled him "The Comeback Kid" for earning a firm second-place finish.
To observers, the 2010 number represents both a comeback (firms raised nearly $1 billion less in the same period last year) and a right-sizing (the companies raised more than $14 billion in the first half of 2008, which is startling given the downward slide on Wall Street and in the economy as a whole later that year).
Chris Beauchamp, chief market analyst at IG, says mining firms have made a "remarkable comeback" over the past 12 months.
A game, and a comeback.
Is it a step toward a comeback?
Elan surged more than 42% this week as the beleaguered drug firm predicted a comeback for its suspended Tysabri drug.
With so many firms yet to make a full comeback, analysts and industry experts anticipate a shake-out in 2011.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com