"They were building up a fare structure based on a market that was unrealistic," said Michael S. Allen, chief operating officer of Back Aviation Solutions, a research company.
"The gap is so large," he said, "we're trying to figure out a fare structure that's more rational and more consumer friendly," The goal, he said, is to create fares between the last-minute tickets that cost thousands of dollars and the advance-purchase tickets that cost hundreds.
Zimmer told me this afternoon that Lyft, too, would be moving away from donations to a fare structure in California.
We want to bring this level of service to the wider London rail network – with seamless interchanges, a single fares structure and more frequent, reliable trains".
But Mr. Walder was emphatic when discussing the prospect of a revised fare structure, noting with a hint of excitement that "you can see creative and innovative things that would happen with this".
Delta's plans, which include deep fare cuts and a simplified fare structure, will have a profound revenue impact on the rest of the industry.
Thanks to a booming economy, transit improvements and a new fare structure, commuter and transit riders have increased 40percentt in five years.
The fares structure is really ancient".
Travelwatch seeks the further simplification of the fares structure and wants urgent attention paid to the high travel costs faced by low paid workers in the suburbs.
"Don't look for logic in the fares structure," says Mike Hewitson, head of policy at consumer watchdog Passenger Focus.
