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Companies may spend months negotiating every word, and the results may be valuable as a corporate statement of purpose, but they do not substitute for strategy.
In that case, they would be right to hope that "do no evil" is a legal obligation rather than merely a corporate statement.
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Frank Winfield Woolworth and Walter P. Chrysler erected two of the most beloved skyscrapers in Manhattan to make a bold corporate statement.
IBM also previously released a general corporate statement about its commitment to diversity in response to the order.
Instead the HLF appears to want to distance itself from the punters that are the source of its income by limiting the connection to a cold, corporate statement that it uses "money raised by the National Lottery".
A company should be ready at a moment's notice to issue an online corporate statement, press release, video message, social media mention, e-mail or tweet.
But if youre expecting to hear Bob Dudley crowing or taking a victory lap or even giving a generically schmaltzy corporate statement, think again.
Mr. Lefkofsky bid Mr. Mason farewell in a fairly standard corporate statement: "On behalf of the entire Groupon board, I want to thank Andrew for his leadership, his creativity and his deep loyalty to Groupon.
American Apparel was prepared to issue a manifestly and materially misleading corporate statement to the public.
One answer: the corporate statement wasn't quite a definitive boast that everything is très jolie under the bonnet.
But rather than delivering a corporate mission statement, the diminutive dot-com founder has a shtick to rival late night's Jay Leno Jay Leno.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com