"The Vonage Mobile app for Facebook is a tangible example of our commitment to deliver extraordinary value and a better communications experience for individuals and their social networks, across broadband-enabled devices, around the world" said Marc Lefar, Chief Executive Officer of Vonage Holdings Corp. "This is just the start.
Unified communications has the further benefit of enabling a "rich presence"– which refers to using multiple devices simultaneously to deliver a fuller communications experience.
With Programmable Conversations enterprises can now easily build a modern communications experience while reducing the burden of their often over-tasked developers".
The wider point, though, is that being able to incorporate a little text-based, emoticon strewn back-and-forth prior to a call makes for a richer, overall communications experience – and allows people to understand the basic intent behind the call before the fact, he says.
These new networks can dramatically enhance a consumer's communications experience by offering video and Internet access in addition to voice.
"By integrating our AOL Mail, AIM and ICQ services with the BlackBerry platform, users will have an exceptional mobile communications experience anytime, anywhere".
But it's continuing to build out its comms capabilities, especially around video — and says the livestreaming feature is part of ongoing efforts to provide users with an "increasingly rich communications experience".
By allowing developers to integrate maps into their messaging applications, they can create a better in-app communications experience.
Ultimately, the goal is to have more active subscribers and users than the other companies and cornering a user's entire communications experience will only become more important going forward.
In fact, only 5% of the communications experience an extra delay that may degrade the QoS due to the use of Relays.
