The phrase "a common hook" is correct and usable in written English.
It can be used to refer to a widely recognized or frequently used idea, theme, or technique that captures attention, often in storytelling or marketing contexts.
Example: "The author used a common hook in the opening chapter to draw readers in, making them curious about the protagonist's journey."
Alternatives: "a familiar lure" or "a typical bait".
"Remastered" is a common marketing hook in the music business, but ultimately that version of "Crosstown Traffic" on the umpteenth Jimi Hendrix compilation is much the same as the rendition that hit the airwaves four decades ago.
Although treble hooks are the most common hooks used on plugs and crankbaits, you can substitute double hooks.
Jigs are a common classic lure consisting of a head, skirt and hook.
Each vector contained a 60-bp transgene-specific hook and a common B1 repeat as the second hook.
Impaling a live bait fish on a hook is a common commercial practice, used in longline fishing with hundreds or even thousands of hooks.
The vector pARS-TGAC contained 60 bp of SV40 as a transgene-specific targeting hook and 50 bp of a common mouse repeat B1 as a second hook.
Although these can arise from MT instability in the middle segments (O'Hagan et al., 2011), our ultrastructural analyses indicate that B-tubule hooks are a common component of wild-type cilia in the middle-to-distal segment transition.
AT&T had argued that the 2015 FCC order classifying it as a common carrier let it off the hook in a case brought against it by the FTC — which has no authority over common carriers.
Hook stresses that a common feature of Dewey's diverse presentations of his ethical theory is the location and derivation of morality within the scope of nature, particularly the understanding of human nature.
New York Magazine writer Willa Paskin observed that Perry did the obvious with the song's hook ("she used a common word for penis and made it mean penis!").
