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"Change", too, was a campaign buzzword.
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Tough to imagine, in other words, especially in such a game-changer of a campaign year in which buzzwords were flying like shoes.
Cross-screen advertising is a big buzzword (buzzphrase?) right now, but Tremor CTO Steven Lee said that when it comes to running a campaign, there's still a challenge in deciding how much money to allocate to each platform.
A campaign.
Earlier this month, Livestrong also launched an advertisement campaign promoting its new buzzword, StillStrong, and reminding people that the charity is still providing free services to cancer patients.
Authenticity, after all, is a buzzword of any campaign in these times.
Implementing an educational campaign through a variety of social media platforms or using a commonly recognizable buzzword such as "eco chic" or "up-cycled fashion" on sustainability labels may attract young adult non-users.
The word "strength" is an important buzzword of Mr. Romney's campaign, but he sometimes struggles to match Mr. Giuliani's testosterone level.
Yet people at the party said the Clinton campaign was remarkably absent on its home turf -- in a borough of New York City whose name has become a global buzzword for everything young and cool. .
Identity is a contemporary buzzword.
("Nestling" is a beloved buzzword in an industry short of buzzwords).
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com