The phrase "a better fare" is correct and usable in written English.
It can be used when discussing an improved price or quality of food, transportation, or services.
Example: "After comparing the options, we decided to choose a better fare for our trip to ensure a more enjoyable experience."
Alternatives: "an improved rate" or "a superior price".
For those who don't want to wait for the e-mail, Smarter Living has a feature similar to that of Digital City that is slightly less effective, but can still occasionally turn up a better fare.
ITA said its searches would always return the lowest published fares available, but Orbitz, Expedia and Travelocity all have private deals with airlines, and for any given search a competing site may have a better fare.
This site, which requires no plug-ins and works with all browsers and computer platforms, actually found a better fare in its system, but would not give the precise travel times or airline unless I bought the ticket first.
"Even after taxes, you see a better fare per mile in the European Union than you do in the United States," said Mark Milke, a director at the Fraser Institute, a public policy research group in Calgary, Alberta, who published a paper last year comparing the lowest fares available on a sample set of routes.
However, I am yet to see a website that can begin to cope with multi-stop itineraries, or one which can say (as a good agent should), "By the way, there's a better fare if you go a couple of days earlier/later," or offer other suggestions.
While many travelers may be familiar with alternative airports near their home bases, they are often not aware of the options near their destination cities. "If I say Chicago, you don't necessarily think of Milwaukee, but it's only 75 miles away and you may be able to get a better fare," Mr. Trippler said.
But if people like the ear candy, they may develop a taste for better fare thereafter.What would really change things would be more listenable modern music.
The glum reality for a Liverpool crowd raised on better fare is that most weeks there are two undistinguished mid-table teams to watch.
A car rental or taxi ride is a better idea; fares are negotiable, but anything more than $60 is exorbitant.
Internet booking sites, including Orbitz.com, Bestfares.com and Cheapseats.com, also allow users to select the option to search other airports near a destination city for better fares.
By next week, NBC should have a better idea if more adult fare proves a bigger draw.
