The thinking behind it, however, is simple: if cartoon-led "aspirational" marketing can sell unhealthy products, it can sell healthy eating options, too.
"The thinking behind it was that we wanted to give airtime to some new comic talent who wouldn't otherwise get the chance," says the show's producer, Stuart Mather.
The thinking behind it is that we don't want the company to just be a computer brand.
"The thinking behind it is that other people and social enterprises can delivers services cheaper, on our behalf, than we can.
"The thinking behind it is something I don't even personally relate to," Ryan said.
The thinking behind it is that it creates a sense of autonomy, self-governance that can be beneficial later in life.
The thinking behind it being that since we don't seem to have any real problems in Austria, our press is just creating new ones out of thin air.
The thinking behind it seems to be that since we don't have any real problems in Austria, our press is just creating new ones out of thin air.
Rhiana Gunn-whoghelpedo helped advance this bold new effort to curb climate change, breaks down the thinking behind it, as well as its speed, scale and scope.
Its founder, Rachael Wallach, who has impaired mobility, explains the thinking behind it: "My wheelchair has over 30 different elements that have been tailored to me," she says.
"I definitely understand the thinking behind it".
