The faces for each array were randomly selected (the target from the pre-determined pool of targets and the fillers from the pre-determined pool of fillers) and the position of the target was randomly determined for each test trial.
Pollock often dispensed with details; for example, in these drawings the faces for the most part have been left blank.
Even looking at the faces for as little as one second, Todorov found, yielded the exact same result: a snap judgment that generally identified the winners and losers.
Though now one the faces for cosmetics giant L'Oréal, she was not the sort of little girl who dreamt of becoming a model.
And Coco Rocha, above, one of the faces for Yves Saint Laurent, divulges where she likes to jog when visiting her hometown of Vancouver.
K-pop stars frequently are the faces for top South Korean brands in television commercials, and Psy fronts for a range of products, from Hite beer and Samsung refrigerators to a line of cosmetics for men called Man's Balm.
