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Yet by driving a Ford Cortina at high speed into the heart of Tyler's coma-induced fantasies, Life on Mars was effectively basing itself in the concepts of a collective and personal subconscious – ideas created by Freud and Jung.
Jez Groom, group chief strategy officer of Ogilvy & Mather and co-founder of #ogilvychange identifies some of the ethical issues with combining personal data with psychology to nudge them to make certain choices: "You're looking at personal, subconscious signals and you're using this to direct people to things that are not necessarily in their best interests in the long term..
The work is drawing a parallel from a dialogue of our personal subconscious to the global or collective subconscious of our species".
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Words and expressions squitter about at all angles, some seemingly random, some clearly personal, the conscious and subconscious making merry in a work he's calling Map Of Days.
Using a measure called language style matching — a calculation that takes into account the frequency of personal pronouns and other subconscious markers of rapport — they found that synchrony ranged from a high of nearly 90 percent (Freud and Jung, at the peak of their collaboration) down to 60 percent (Plath and Hughes, in a low period).
Further, a close perception-action integration can be assumed to support two important ingredients of social interaction: First, fast and often subconscious inter-personal coordinations (e.g., alignment, mimicry, interactional synchrony) that lead to rapport [ 11] and social resonance [ 12] between interactants.
He did not wish to tamper with his subconscious nor his personal vision of the world.
We highlight how certain interpretations may be influenced by personal biases stemming from conscious or subconscious—"ageist" assumptions.
Students can be easily spooked by stellar admissions essays, especially when these applicants are in the vulnerable position of trying to get their own personal perspectives out of their subconscious and onto the page.
Complete strangers will want to unload on empaths about personal things as if, on a subconscious level, that person knows the empath will listen with compassion and understanding.
Preconscious, subconscious, and unconscious domains, personal and collective, are included as well.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com