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Not understanding that marketing is a battle of perceptions, is a simple truth that trips up thousands of would-be entrepreneurs every year.
By not understanding that subtle difference, they have been, in essence, setting up malls in the middle of the Utah desert.
Call me Douche Pile for not understanding that happy moviegoers are all alike.
Not understanding that.
"Not understanding that the country wants to go in a different direction shows that he has no respect for the people and is unwilling to change".
Not understanding that gravity".
Not understanding that could lead the small company to fail to protect its advantage in dealing with the larger company.
The misunderstandings escalate: when the school headmaster calls Easy a "moronic creep," he is understandably offended, not understanding that the headmaster is actually talking about his carpet.
But I understand the humiliation that comes with people not understanding that dyslexia isn't you being stupid or wilfully obnoxious.
People are paying and not understanding that.
The Republicans accused the Democrats of not understanding that responsibility.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com