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We leverage this tactic at my company, and as one of our customers put it, we leave our "working DNA" behind when we leave their building.
Brands and companies would do well to leverage this tactic while it is relatively untapped.
Let's start with the issues you'll need to address when leveraging this marketing tactic.
Marketers who leverage this burgeoning tactic are certain to acquire a taste for it and that never grows old.
This tactic leverages an unholy alliance with extreme groups on the left and right.
With almost 70% of online shoppers ditching their shopping carts without completing a purchase, leveraging marketing tactics late in the purchase cycle is crucial to stop abandonment in its tracks.
Sometimes this "tactic" works.
Call this tactic Default Archaeology.
Does this tactic work?
This tactic works.
This tactic is widespread.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com