Key objective

USAGE SUMMARY

The phrase "Key objective" is correct and usable in written English.
It can be used to refer to the main goal or purpose of a project, task, or initiative. Example: "The key objective of this marketing campaign is to increase brand awareness among young consumers."

✓ Grammatically correct

News & Media

Science

Formal & Business

Human-verified examples from authoritative sources

Exact Expressions

60 human-written examples

It's a key objective within our organisation.

The Guardian

The key objective of regulation is transparency.

The Guardian - Opinion

A key objective of the talks is to interlink "three pillars" – economy, society and environment.

The Guardian

Another key objective is getting control of their opponent's stones by surrounding them on all sides.

The Guardian - Tech

For the UK, achieving an ambitious EU emissions reduction target remains our key objective.

The Guardian

Ultimately, direct dialogue at the highest levels should be a key objective.

The Guardian - Opinion

Ensuring the university sector is properly funded remains a key objective for the government".

The Guardian

"Cleaning up and reforming international sports institutions is a key objective of the Polish presidency for next year," he said.

The Guardian - Sport

Beyond that, a key objective for Syria has been to keep Iraq in the Arab rather than the Iranian fold".

The New York Times

Our key objective was to re-launch Jealous with a distinct and ownable brand identity and 12 new packaging structures.

The Guardian

Collier also has "a key objective to underpin the development funding for the international expansion of the sport".

The Guardian - Sport

Expert writing Tips

Best practice

When defining a "key objective", ensure it is specific, measurable, achievable, relevant, and time-bound (SMART) to facilitate effective planning and execution.

Common error

Avoid defining a "key objective" too broadly. A poorly defined objective lacks clarity and makes it difficult to track progress or determine success. Use specific language and measurable criteria.

Linguistic Context

The phrase "key objective" functions as a noun phrase, typically serving as the subject complement or direct object in a sentence. Ludwig examples demonstrate its use in identifying central goals or targets, as confirmed by Ludwig AI.

Expression frequency: Very common

Frequent in

News & Media

36%

Science

34%

Formal & Business

10%

Less common in

Academia

0%

Encyclopedias

0%

Reference

0%

Ludwig's WRAP-UP

The phrase "key objective" is a grammatically sound and frequently used noun phrase to denote a primary goal or aim. According to Ludwig AI, it is suitable across various contexts, especially in news, science, and business settings. While alternatives like ""main goal"" and "primary aim" exist, "key objective" provides a clear and direct way to communicate the most important target. Remember to define objectives that are specific and measurable to ensure effective implementation.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

Main goal

Focuses on the primary aim, emphasizing the overall target.

Primary aim

Highlights the principal purpose, suggesting a sense of direction.

Principal goal

Emphasizes the foremost target or desired outcome.

Core objective

Stresses the fundamental and essential target.

Central aim

Indicates the most important purpose or focus.

Overriding goal

Suggests a goal that takes precedence over others.

Ultimate target

Emphasizes the final desired outcome or achievement.

Chief purpose

Highlights the main reason or intention.

Strategic imperative

Highlights the urgency and strategic importance of the objective.

Priority target

Emphasizes the importance and focus on a specific goal.

FAQs

How can I effectively use "key objective" in a sentence?

Use "key objective" to clearly state the most important goal or aim of a project, strategy, or initiative. For instance, "The "main goal" is to increase market share."

What are some alternatives to "key objective"?

Alternatives include "primary aim", ""main goal"", "core objective", or "principal goal", depending on the context and desired emphasis.

Is it better to use "key objective" or "main objective"?

Both "key objective" and "main objective" are acceptable. "Key objective" often implies a more strategic or critical importance, while "main objective" simply denotes the primary goal. Choose based on the nuance you want to convey.

How does a "key objective" differ from a "supporting objective"?

A "key objective" is the overarching, most important goal. "Supporting objectives" are smaller, more specific goals that contribute to achieving the "key objective". Supporting objectives are steps toward the main aim.