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"Good designers design for you, the client, and not for themselves," Kennedy says.
Good designers must never stop listening.
Good designers might have considered it a challenge.
Good designers demand our faith; independent designers deserve our respect.
Good designers keep one eye on implementation at all times.
Good designers want to solve problems — and this makes them want to transform insights into inspiration.
Good designers take their research and put it to the back of their minds.
Good designers are emotionally available, love their work, and are excited to learn, teach and share with those around them.
Good designers will understand how the data created by their products will be consumed in other systems.
Good designers aim to move beyond what you get from simply asking consumers what they need and want.
Good designers are meant to reflect the attitude of their time, but Yves actually shaped the attitudes of his time.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com