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Subscription renewals are at a high of nearly 90percentt for the eight-play season, and the theater expects to reach 17,250 subscribers in January, up from 15,500 in 1998, when Ms. Smith started.
But now when we send out our subscription renewals people just pay".
But they are becoming more aggressive about producing work that can sell tickets, as a hedge against the unpredictability of private donations and subscription renewals.
The last concert of the festival's season, he explained, has usually been devoted to popular song, partly to entice subscription renewals, he wryly suggested.
But, "After today's date, no further subscription renewals will be charged for any of these services.
It's even more impressive from this standpoint: as Oracle issues new software upgrades, the company will be able to generate additional revenue from license and subscription renewals.
Subscription renewals will begin next month.
Subscription renewals for the 2014-2015 season go on sale this week; new subscriptions will go on sale May 27.
A subscription renewal rate of 98%.
Over the years our subscription renewal rate has been falling off.
"One of the biggest costs in the magazine business is subscription renewal," Mr. Kelly noted.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com