Used and loved by millions
Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com
Design
Grammar usage guide and real-world examplesUSAGE SUMMARY
The phrase "Design" is correct and usable in written English.
It can be used when referring to the process of creating or planning something, typically in the context of art, architecture, or product development. Example: "The design of the new building incorporates sustainable materials and modern aesthetics."
✓ Grammatically correct
News & Media
Arts
Travel
Table of contents
Usage summary
Human-verified examples
Expert writing tips
Linguistic context
Ludwig's wrap-up
Alternative expressions
FAQs
Human-verified examples from authoritative sources
Exact Expressions
60 human-written examples
"Our designers, our engineers, are inspired by great products and by great design out there.
News & Media
Malofiej Awards, April 2006 The Guardian won two silver awards for graphic design.
News & Media
In a design statement that verges on farce, Mayne describes the proposal as "a minimalist act that reiterates the site and offers to the viewer a mirrored, refracted perspective of the landscape".
News & Media
The original roots of the "corporate identity" business lay in design-led American companies which, from the 30s to the 50s, rationalised the look of great corporations through the application of massive design programmes.
News & Media
Wolff had studied architecture and design and had been working in a small London design partnership when they met and started their groundbreaking brand consultancy Wolff Olins in 1965.
News & Media
When he came to give a talk at the college, the room was packed with business students of many nationalities who lapped up his observations on design and branding and bathed him in admiration and affection.
News & Media
We just launched a design your own boots service and I have designed a lovely pair for spring.
News & Media
The latest Chilcot report concludes that while it is feasible to design a legally compliant regime, the use of intercept evidence would not be consistent with previous operational requirements and would incur significant costs and risks for uncertain benefits in terms of increased numbers of successful prosecutions.
News & Media
No experience of graphic design is necessary, as the course provides an introduction to classic data visualisation templates – for simple and more involved infographics – that give statistics an impact that words can't match.
News & Media
We design a new production for every venue that is kind enough to invite us.
News & Media
At fashion boutique Bodice, owner Ruchika Sachdeva offers androgynous design, unconventional cuts and uses traditional methods such as block printing.
News & Media
Expert writing Tips
Best practice
Use "design" to indicate intention or purpose, but ensure the context clearly supports this meaning to avoid ambiguity.
Common error
Avoid using "design" as a generic term for aesthetics. Instead, provide specific details about the visual characteristics to enhance clarity and impact.
Source & Trust
89%
Authority and reliability
4.6/5
Expert rating
Real-world application tested
Linguistic Context
The word "design" functions as both a noun and a verb. As a noun, it refers to a plan, pattern, or artistic creation. As a verb, it means to plan or create something. Ludwig provides numerous examples of both usages.
Frequent in
News & Media
47%
Arts
12%
Travel
6%
Less common in
Tech
5%
Books
3%
Opinion
2%
Ludwig's WRAP-UP
"Design" is a versatile word functioning as both a noun and a verb, denoting plans, patterns, or the act of creating. It's a common term across various domains, particularly in news, arts, and travel, as evidenced by Ludwig's extensive examples. Its register is generally neutral, making it suitable for diverse audiences. While grammatically correct, vague usage should be avoided by providing specific details to enhance clarity and precision.
More alternative expressions(10)
Phrases that express similar concepts, ordered by semantic similarity:
Plan
Emphasizes the arrangement and organization of elements.
Blueprint
Focuses on the detailed planning aspect of design.
Layout
Relates specifically to the arrangement of elements within a space or format.
Arrangement
Highlights the way in which elements are organized.
Configuration
Suggests a specific arrangement or form of something.
Composition
Refers to the organization of elements in art or music.
Scheme
Implies a systematic plan or arrangement.
Intention
Focuses on the purpose or aim behind a design.
Purpose
Highlights the reason or goal for which something is designed.
Pattern
Emphasizes a repeated decorative design.
FAQs
How is "Design" used as a verb?
As a verb, "Design" means to plan and create something, often with a specific purpose or function in mind. For example, "They "design" software for educational purposes".
What are some nouns that collocate well with "Design"?
Common nouns used with "Design" include "product", "graphic", "interior", "web", and "fashion". For example, "The product "design" is innovative and user-friendly".
What is the difference between "Design" and "Planning"?
"Design" often refers to the aesthetic and functional aspects of creating something, while "Planning" focuses more on the strategic and logistical aspects. The "design" phase might involve creating blueprints, whereas planning involves setting timelines and budgets.
Editing plus AI, all in one place.
Stop switching between tools. Your AI writing partner for everything—polishing proposals, crafting emails, finding the right tone.
Table of contents
Usage summary
Human-verified examples
Expert writing tips
Linguistic context
Ludwig's wrap-up
Alternative expressions
FAQs
Source & Trust
89%
Authority and reliability
4.6/5
Expert rating
Real-world application tested