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Massive losses became massive profits.
Related: How SpongeBob SquarePants became massive in Egypt The SpongeBob film exceeded industry expectations, which had set a likely first-weekend figure of $35m.
He cited the example of The Events, last year's hit two-hander that suddenly became massive with the addition of a local community choir at every performance.
Simply Red became massive in Europe, too, and more success in America followed – If You Don't Know Me By Now became US No 1 in 1989.
They argue that the accretion process wasn't overly successful during the system's formative stages, especially in its inner parts where the smaller planets never became massive enough to capture lightweight gases.
"People tried to imitate that," he said, "and then hotels became massive nightclubs with rooms, which no longer appeals to the generation that originally fell in love with boutique hotels".
Similar(30)
Towns become massive playgrounds.
When they have become massive enough, they are either slammed into stationary targets or (for extra energy) collided head-on.
I had the game but you don't just become massive and unbelievably fit by working hard in one year.
On the expense side, post-crisis fines have exceeded $200 billion, and the ongoing cost of regulation and compliance has become massive.
The message is clear: if something has lost the potential to become massive, unique, society-shaping, then it's no longer worth pursuing.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com